Thread NZ Limited Privacy Policy
 
Last updated: January 2026
 
Introduction
 
Thread NZ Limited (we, us, our) complies with the New Zealand Privacy Act 2020 (the Act) when dealing with personal information. Personal information is information about an identifiable individual.
 
This Privacy Policy explains how we collect, use, disclose and protect personal information when you:

• visit our website, and/or
  
  
• use the Thread software platform and related services (Services).
  
  

 
This policy does not limit or exclude any of your rights under the Act. For more information about the Act, see www.privacy.org.nz.
 
Changes to this policy
 
We may update this Privacy Policy by publishing a revised version on our website. The updated policy will apply from the date it is published.
 
Whose personal information we collect
 
We may collect personal information about:

• users of the Thread platform (employees or contractors of our clients), and
  
  
• people who contact us, request demos, or interact with us via our website, email or other channels.
  
  

 
What personal information we collect
 
Account and contact information

• name
  
  
• email address
  
  
• phone number
  
  
• job title and company
  
  
• user access level and role within the platform
  
  

 
Technical and usage information

• login activity
  
  
• platform usage data
  
  
• browser, device and IP address information
  
  

 
Communications

• support requests
  
  
• onboarding and training communications
  
  
• other correspondence with us
  
  

 
We do not currently collect or store payment card details within the Thread platform.
 
Client data processed through the platform
 
Our clients upload and manage their own business data within the Thread platform, such as marketing, sales and performance data.
 
While the platform is not designed for storing personal information about consumers, clients may choose to upload data that contains personal information (for example, names or contact details included in free text fields).
 
In relation to this data:

• our client is responsible for ensuring they have the legal right to collect and upload the data, and
  
  
• we process that data on behalf of the client and in accordance with our contractual arrangements with them.
  
  

 
How we collect personal information
 
We collect personal information:

• directly from you when you:
• create or use a Thread account
  
  
• complete onboarding forms
  
  
• contact us or request support
  
  
• subscribe to updates or marketing communications
  
  
• automatically when you use our website or Services (for example, via cookies and analytics tools)
  
  
• from our clients where they provide user details to set up access for their team members.
  
  

 
Where possible, we collect personal information directly from the individual concerned.
 
How we use personal information
 
We use personal information to:

• provide and operate the Thread platform and Services
  
  
• manage user accounts and access permissions
  
  
• communicate with users about the Services, including updates and support
  
  
• provide onboarding, training and customer assistance
  
  
• improve and develop our products and Services
  
  
• send product updates, service information and marketing communications (where permitted)
  
  
• protect and enforce our legal rights and obligations
  
  
• comply with applicable laws and regulations.
  
  

 
Disclosure of personal information
 
We may disclose personal information to:

• service providers who support our business and technology operations, including hosting, data storage, email delivery, analytics and AI service providers
  
  
• professional advisers such as lawyers, accountants and insurers
  
  
• regulators or law enforcement agencies where required by law
  
  
• a purchaser or potential purchaser of our business or assets.
  
  

 
We do not sell personal information to third parties.
 
Overseas storage and processing
 
We use cloud based infrastructure and third party service providers to operate the Thread platform.
 
This means personal information and client data may be stored and processed[TF1]  in Australia and in other countries where our service providers operate, including the United States.
 
We take reasonable steps to ensure that overseas recipients of personal information are subject to appropriate privacy safeguards, consistent with the requirements of the Privacy Act 2020.
 
Protecting personal information
 
We take reasonable technical and organisational measures to protect personal information against loss, unauthorised access, misuse, interference or disclosure.
 
However, no method of electronic storage or transmission over the internet is completely secure, and we cannot guarantee absolute security.
 
Accessing and correcting personal information
 
You have the right to request access to, and correction of, the personal information we hold about you, subject to limited grounds for refusal under the Act.
 
If you would like to make a request, please contact us using the details below. We may need to verify your identity before processing your request.
 
If we do not agree that information should be corrected, we will take reasonable steps to note your requested correction with the information.
 
We may charge reasonable costs for providing copies of personal information where permitted by the Act.
 
Cookies and analytics
 
We use cookies and similar technologies to:

• operate and secure our website and platform
  
  
• analyse usage and performance
  
  
• improve user experience.
  
  

 
Cookies are small text files stored on your device. You can disable cookies through your browser settings, but this may limit functionality of the website or Services.
 
We may also use third party analytics tools to collect aggregated information about how users interact with our website and Services.
 
Marketing communications
 
We may send service related communications and product updates to users of the Thread platform.
 
Where required by law, we will only send marketing communications with your consent, and you can opt out at any time by following the unsubscribe instructions in the message or contacting us directly.
 
Contact us
 
If you have any questions about this Privacy Policy or how we handle personal information, or if you would like to request access to or correction of your personal information, please contact us at:
 
Email: privacy@askthread.com